Couch Comparisons

Williams Sonoma vs What A Room: Who Has Better Couches?

In a world where comfort meets craftsmanship, which brand excels: Williams Sonoma or What A Room? Join us on a journey through the realms of bespoke sofas to find out.
Alex Back | Couch.com CEO & Founder
Williams Sonoma vs What A Room

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    Step into the ring of stylish seating as we pit furniture titans Williams Sonoma against What A Room. Wondering which brand stands out in the world of plush comfort, durability, and eco-conscious design? Get comfy because we're about to unveil the couch connoisseur's ultimate match-up.

    Side By Side

    Features
    Williams Sonoma
    What A Room
    Made to Order Lead Times 8-10 weeks 4-6 weeks
    Free Shipping Option
    White Glove Delivery Option $119+ $99+
    Return Option
    Warranty Included
    Financing Option Williams-Sonoma Key Rewards Visa Card Affirm, Shop Pay
    Assembly Required Varies
    Large Fabric Selection
    Free Swatches Available
    Manufacturing Origin USA USA
    Avg. 3-Seat Couch Price $$$$ $$$

    Williams Sonoma impresses with an extensive fabric selection, emphasizing timeless designs and top-notch durability. Their commitment to sustainability adds value for buyers looking for eco-conscious choices in the premium price range. On the other hand, What A Room stands out for its customization options, high-resilience materials, and focus on eco-friendly, pet-friendly fabrics in a mid-range pricing tier. Choosing between these brands depends on your style preferences, sustainability values, and budget considerations.


    BRAND #1: Williams Sonoma

    The image features the text "WILLIAMS SONOMA" in bold, black, serif font centered on a plain white background.

    Founded in 1956 by Chuck Williams, Williams Sonoma has grown from a small cookware shop in Sonoma, California, to a leading luxury home furnishing brand. Their commitment to quality, craftsmanship, and customer experience is evident in their thoughtfully designed and meticulously crafted sofas. Williams Sonoma has become synonymous with elevated living, offering customers a curated selection of furniture that blends timeless style with modern sensibilities. Their dedication to sustainability further reinforces their position as a brand that cares about both its customers and the planet.

    Williams Sonoma | Brand Summary

    After thoroughly exploring the world of Williams Sonoma sofas, I can confidently say that their reputation for quality isn't just hype – it's the real deal. These couches aren't merely comfortable; they're meticulously designed works of art, each one a testament to their unwavering commitment to craftsmanship and premium materials. While their prices might require a bit of a splurge, the investment is well worth it for those who appreciate timeless style and unparalleled comfort.

    From the moment you sink into their plush cushions, you'll understand why Williams Sonoma sofas are considered a cut above the rest. Their attention to detail is evident in every stitch, every curve, and every carefully chosen material. Whether you're curling up with a good book or hosting a sophisticated soirée, a Williams Sonoma couch is designed to be the heart of your home, a place where memories are made and cherished for years to come.

    Williams Sonoma | PotatoMeter Rating:

    Online Shopping Experience Score 87%
    Durability and Quality Score 90%
    Shipping and Lead Time Score 83%
    Vibe Check Score 87%
    Customer Focus Score 85%
    Overall PotatoMeter Rating 86%
    Read Our Williams Sonoma Brand Review

    Williams Sonoma | Pros & Cons

    Pros
    • High-quality materials & craftsmanship
    • Wide range of fabric and leather options
    • Customizable designs
    • White-glove delivery
    • Free fabric swatches
    • Strong commitment to sustainability
    Cons
    • Expensive price point
    • Limited warranty on some components
    • Made-to-order lead times can be long
    • Restocking fees for returns
    • Limited transparency regarding manufacturing origins of some products

    Williams Sonoma, the renowned purveyor of fine home goods, extends its refined taste beyond the kitchen with a collection of sofas that are as elegant as they are comfortable. Each piece is handcrafted in the USA with meticulous attention to detail and high-quality materials, ensuring both style and durability. The brand's commitment to sustainability, demonstrated through their use of eco-friendly materials and partnerships with organizations like 4ocean, further enhances their appeal.

    However, this level of craftsmanship and attention to detail comes at a premium price. Williams Sonoma sofas are a considerable investment, reflecting the brand's commitment to quality and the use of premium materials. While their complimentary white-glove delivery service is a major perk, their return policy, though fairly standard in the industry, includes restocking fees that could potentially add up. Moreover, the 8-10 week lead time for custom upholstery might test the patience of those eager to furnish their homes quickly.

    Despite these considerations, Williams Sonoma's dedication to quality, sustainability, and timeless design continues to resonate with a discerning clientele who value both aesthetics and ethical practices. Their sofas, whether a classic silhouette or a modern sectional, are not merely functional pieces but a reflection of a lifestyle that celebrates beauty, comfort, and a commitment to responsible consumption.

    Shop Williams Sonoma Now

    BRAND #2: What A Room

    A black and white line drawing depicting a woman playing guitar. She is seated with long hair and is shown in a relaxed pose. Her eyes are closed as she strums the guitar, conveying a sense of concentration and enjoyment.

    What A Room was founded with the goal of offering fully customizable sofas and sectionals, made in the USA with high-quality materials. By owning their own factory in Los Angeles, they are able to offer quicker production times (4-6 weeks) while ensuring a personalized customer experience. Their key milestone includes providing over 250 fabric choices, with a focus on pet-friendly and eco-conscious options. Known for their craftsmanship, durability, and commitment to customer satisfaction, What A Room has carved out a niche as a go-to brand for buyers seeking custom, high-end furniture with a fast turnaround.

    What A Room | Brand Summary

    When it comes to custom sofas made in the USA, few brands match the level of quality, customer service, and design flexibility that What A Room offers. But do What A Room reviews reflect this same level of excellence, or is it just good marketing?

    As a direct-to-consumer furniture brand, What A Room manufactures its own sofas, offering full customization with high-end materials—all without sky-high retail markups. That’s a rare find in today’s sofa market. With handcrafted frames, premium foam cushions, and free design consultations, What A Room gives buyers full control over their couch.

    Let’s see if they live up to the hype in What A Room reviews or if there are better alternatives.

    What A Room | PotatoMeter Rating

    Online Shopping Experience Score 84%
    Durability and Quality Score 86%
    Shipping and Lead Time Score 88%
    Vibe Check Score 83%
    Customer Focus Score 86%
    Overall PotatoMeter Rating 85%
    Read Our What A Room Brand Review

    What A Room | Pros & Cons

    Pros
    • Fully customizable sofas and sectionals
    • Quick manufacturing times (4-6 weeks)
    • High-resilience foam cushions for durability
    • Eco-friendly, PFAS-free fabrics
    • Made in the USA with quality craftsmanship
    • Personalized customer service with design consultations
    Cons
    • 20% restocking fee for returns
    • No free shipping option, delivery fees can be high

    What A Room offers a customizable sofa experience, perfect for buyers seeking a unique, made-to-order product. Their quick 4-6 week production time is faster than many competitors, and they provide over 250 fabric choices, including pet-friendly options. Owning their manufacturing facility in the USA allows them to maintain high-quality standards while meeting customization needs.

    However, their return policy has a 20% restocking fee, which can be a drawback for some customers. Delivery fees are also an added expense, and there have been occasional complaints about delays in receiving custom orders.

    On the plus side, What A Room excels with personalized customer service and free design consultations to ensure you’re getting exactly what you want. Their use of eco-friendly, chemical-free fabrics and durable high-resilience foam cushions makes them a great choice for families, and their made-in-the-USA production is a strong selling point for those seeking quality craftsmanship.

    Shop What A Room Now

    And the winner is...

    The throne of superior sofas belongs to Williams Sonoma, offering a blend of unmatched style, durability, and sustainability. With its extensive fabric options and commitment to quality, Williams Sonoma steals the show as the ultimate choice for those who value luxury and craftsmanship.

    A smiling man with short brown hair and a beard stands on a beach during sunset. He is wearing a black short-sleeved shirt with small white dots. The ocean and sandy shore are in the background, creating a warm and relaxed atmosphere.
    Alex Back
    Couch.com CEO & Founder
    Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
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