In the battle of Target vs. Burke Decor, who emerges as the couch champion? Find out where the comfiest seating and the trendiest designs await you.
Alex Back | Couch.com CEO & Founder
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Looking to upgrade your living room with a new couch but torn between Target and Burke Decor? Join us as we unravel the sofa saga, bringing you closer to your perfect pick.
Side By Side
Features
Target
Burke Decor
Made to Order Lead Times
N/A
8-10 weeks
Free Shipping Option
White Glove Delivery Option
$150
Return Option
Warranty Included
Financing Option
Affirm / Target RedCard
Affirm
Assembly Required
Large Fabric Selection
Free Swatches Available
Manufacturing Origin
USA + Import
USA + Import
Avg. 3-Seat Couch Price
$-$$
$$$-$$$$
In the ultimate sofa face-off, Target impresses with its trendy designs and affordable options, providing a range of styles and colors for varying tastes. On the other hand, Burke Decor stands out for its stylish, well-crafted sofas, focusing on good design accessibility and offering unique and inviting pieces. While Target caters to budget-conscious shoppers with convenience, Burke Decor shines with statement pieces that add personality to your space.
BRAND #1: Target
Target, a retail giant with a legacy dating back over a century, has long been a go-to destination for trendy and affordable products. Their mission to "help all families discover the joy of everyday life" is reflected in their bright and cheerful stores, their wide range of products, and even their collaborations with beloved designers and brands. With a focus on value and accessibility, Target's sofa collection offers a little something for everyone, from budget-conscious shoppers to those seeking stylish statement pieces.
Target | Brand Summary
Let’s cut to the chase: At the price point they “target,” Target’s sofas aren’t going to win any awards for luxury or craftsmanship. But hey, that’s not really their goal. They’re all about offering trendy designs at prices that won’t make your wallet cry. And for that, they deserve some credit. Do wallets cry? I dunno but you get the point…
Target works with MANY 3rd party sellers or couches so it’s difficult to rate an entire marketplace in a singular sense. Target’s in-house brands, like Threshold and Project 62, are surprisingly stylish and offer decent quality for the price. While they might not be heirloom pieces, they’ll definitely hold up to everyday use and look good doing it. So, on the Couch.com Potatometer, I’m giving Target a solid B+. They might not be the most luxurious or durable sofas out there, but they’re a great option for budget-minded shoppers who want to add some style and comfort to their homes. The Target app further enhances the shopping experience with features like loyalty programs, same-day delivery, and personalized shopping lists, making it easier to shop both in-store and on-the-go.
Varying quality between in-house and partner brands
Standard warranty only covers 1 year
No assembly service offered
Limited customization options
Some fabrics may not be suitable for heavy use
Target is your one-stop shop for trendy sofas that won't break the bank. With an ever-changing selection of styles and colors, they cater to a wide range of tastes and budgets.
Plus, their convenient shipping options, including same-day delivery in some areas, and a 90-day return window make shopping a breeze.
While their in-house brands, like Threshold and Project 62, offer decent quality for the price, the quality can vary between different brands and models. Be prepared to do your research and carefully consider the fabric and construction details before making your final decision.
Overall, Target's sofas are a solid choice for those seeking affordable style and convenience. While they may not be heirloom-quality pieces, they can definitely add a touch of personality and comfort to your home without emptying your wallet.
Founded in 2007, Burke Decor is an online furniture retailer that aims to bring high-end design to a wider audience. Their founder, Erin E. Burke, sought to make stylish furniture accessible to those living outside major cities. They offer a curated selection of sofas from various brands, prioritizing unique designs and quality craftsmanship. While their commitment to sustainability could be stronger, their focus on accessibility and design-forward pieces resonates with modern consumers.
Burke Decor | Brand Summary
Okay, I've gotta admit, Burke Decor surprised me (in a good way!). Their sofas are stylish, well-made, and feel like they'll stand the test of time. Their commitment to making good design accessible even outside of major cities is a big plus in my book. And you know what? They're not afraid to be a little different, and I admire that.
Yes, Burke Decor sofas come with a slightly higher price tag, but it feels like you're getting what you pay for. So, if you want a sofa that'll be a statement piece in your home and won't look like it came from the same old big box store, Burke Decor is a contender.
No free returns (5% restocking fee + customer pays return shipping)
Limited transparency about sustainability practices
Limited transparency about materials and construction methods for some sofas
Limited customization options beyond fabric and legs
Burke Decor offers a refreshing take on sofa shopping, boasting stylish and well-crafted pieces that feel unique and inviting. Their commitment to making good design accessible is commendable, especially with free shipping on qualifying orders and white glove delivery options.
However, the long lead times for some items and the less-than-stellar return policy could be drawbacks for some. Additionally, the lack of transparency regarding sustainability practices and detailed construction information might leave some buyers wanting more.
Overall, Burke Decor is a great option for those seeking a statement sofa with a touch of personality, but be prepared for potential wait times and factor in the costs associated with returns.
After exploring both brands, Burke Decor emerges as the clear winner for those valuing unique, well-crafted statement pieces that bring elegance to any room. With a focus on good design accessibility and quality craftsmanship, Burke Decor stands out as the top choice for those looking to add a touch of sophistication and personality to their living spaces.
Alex Back
Couch.com CEO & Founder
Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
