Maiden Home vs What A Room: Who Has Better Couches?
In the world of sofa supremacy, do Maiden Home or What A Room take the crown? Join us as we unravel the ultimate seat-off between these renowned brands.
Alex Back | Couch.com CEO & Founder
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Excited to uncover who steals the show in the battle of couch titans? Maiden Home and What A Room go head-to-head in a showdown of luxury and customization. Let's explore which brand wins the throne in this epic furniture face-off.
Side By Side
Features
Maiden Home
What A Room
Made to Order Lead Times
4-8 weeks
4-6 weeks
Free Shipping Option
White Glove Delivery Option
$145-$245
$99+
Return Option
Warranty Included
Financing Option
Affirm
Affirm, Shop Pay
Assembly Required
Varies
Large Fabric Selection
Free Swatches Available
Manufacturing Origin
USA
USA
Avg. 3-Seat Couch Price
$$$$
$$$
In the realm of style and durability, Maiden Home impresses with its contemporary design and top-notch construction, placing it in the luxury price range. On the other hand, What A Room shines in sustainability and customer focus, offering a premium range of customizable options that prioritize eco-conscious materials. When considering overall value, the decision between these two brands comes down to personal preferences, with both catering to distinct needs and design aspirations.
BRAND #1: Maiden Home
Maiden Home was founded in 2017 by Nidhi Kapur when she became disillusioned by disposable furniture. She made it her goal to create heritage quality furniture with stunning style. And she succeeded. Maiden Home opened a New York City showroom in 2023 (and it's as gorgeous as the furniture).
Maiden Home is a luxury couch brand and they know it. Their drop-dead-gorgeous website provides an unparalleled browsing experience. They use high quality materials and they construct all their couches in the USA. Maiden Home gets nearly everything right. If their pricing were more transparent they’d have a place on the PotatoMeter Mt. Rushmore.
However, after a thorough perusal and ingesting a lot of other Maiden Home reviews, this is not a brand designed with kids and pets in mind, so if you’re looking for a family couch for a high-traffic, multi-purpose room then we’d suggest you search elsewhere. But if luxury is what you’re after, look no further.
Extremely high quality materials and craftsmanship
Female founded & independently owned
Lifetime warranty on sofa frames and spring suspensions
30-day return policy (10% fee)
Cons
Limited sofa style options
Fabric selection can significantly raise sofa price
Fabrics and styles not ideal for children or pets
Warranty does not mention fabric or seams or stitches
Only one showroom (located in New York City)
Maiden Home does have a few cons. Their base prices are already very expensive, but choosing a higher end fabric can sometimes DOUBLE the price. That $3,000 sofa might end up being $6,000 just by choosing a different fabric option (and they don’t list fabric prices when you’re choosing). This fact – in addition to a limited sofa offering with styles that aren’t suited to families with kids and pets – likely closes Maiden Home off as an option for many customers. But for those who can afford it, Maiden Home is to die for.
As far as pros, Maiden Home furniture has them in spades. First of all, Maiden Home builds all of their couches in North Carolina (the furniture capital of the US). The frames are made from sustainably sourced, kiln-dried hardwood, and the joinery methods are top-notch. They also use 8-way hand-tied spring systems in many of their couches, which is the cream of the crop. They back these frames with a lifetime warranty and even a 30-day return policy (with a 10% fee) if you don’t love your purchase. Being a female-founded, independently-owned company is a nice bonus.
What A Room was founded with the goal of offering fully customizable sofas and sectionals, made in the USA with high-quality materials. By owning their own factory in Los Angeles, they are able to offer quicker production times (4-6 weeks) while ensuring a personalized customer experience. Their key milestone includes providing over 250 fabric choices, with a focus on pet-friendly and eco-conscious options. Known for their craftsmanship, durability, and commitment to customer satisfaction, What A Room has carved out a niche as a go-to brand for buyers seeking custom, high-end furniture with a fast turnaround.
When it comes to custom sofas made in the USA, few brands match the level of quality, customer service, and design flexibility that What A Room offers. But do What A Room reviews reflect this same level of excellence, or is it just good marketing?
As a direct-to-consumer furniture brand, What A Room manufactures its own sofas, offering full customization with high-end materials—all without sky-high retail markups. That’s a rare find in today’s sofa market. With handcrafted frames, premium foam cushions, and free design consultations, What A Room gives buyers full control over their couch.
Let’s see if they live up to the hype in What A Room reviews or if there are better alternatives.
Personalized customer service with design consultations
Cons
20% restocking fee for returns
No free shipping option, delivery fees can be high
What A Room offers a customizable sofa experience, perfect for buyers seeking a unique, made-to-order product. Their quick 4-6 week production time is faster than many competitors, and they provide over 250 fabric choices, including pet-friendly options. Owning their manufacturing facility in the USA allows them to maintain high-quality standards while meeting customization needs.
However, their return policy has a 20% restocking fee, which can be a drawback for some customers. Delivery fees are also an added expense, and there have been occasional complaints about delays in receiving custom orders.
On the plus side, What A Room excels with personalized customer service and free design consultations to ensure you’re getting exactly what you want. Their use of eco-friendly, chemical-free fabrics and durable high-resilience foam cushions makes them a great choice for families, and their made-in-the-USA production is a strong selling point for those seeking quality craftsmanship.
In the showdown of sofa supremacy, Maiden Home emerges as the clear winner. With its contemporary style, top-notch durability, and commitment to quality, Maiden Home offers an unbeatable combination for luxury couch seekers. Additionally, Maiden Home's focus on exceptional craftsmanship and materials sets it apart, making it the ideal choice for those looking to invest in lasting comfort and style.
Alex Back
Couch.com CEO & Founder
Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
