Are you more drawn to La-Z-Boy's American-made comfort or Target's trendy, budget-friendly designs? Dive in to discover which brand crafts the couch of your dreams!
Alex Back | Couch.com CEO & Founder
We independently select everything we recommend. When you buy through our links, we may earn a commission.
Get ready for the grand face-off between La-Z-Boy and Target, where supreme comfort battles trendy designs for the ultimate throne in your living space. Unveiling the match of luxury versus affordability, durability against style. Who will take the crown?
Side By Side
Features
La-Z-Boy
Target
Made to Order Lead Times
8-12 weeks
N/A
Free Shipping Option
White Glove Delivery Option
Varies
Return Option
Warranty Included
Financing Option
La-Z-Boy Credit Card
Affirm / Target RedCard
Assembly Required
Varies
Large Fabric Selection
Free Swatches Available
Manufacturing Origin
USA
USA + Import
Avg. 3-Seat Couch Price
$$-$$$
$-$$
La-Z-Boy stands tall in the durability department with its American craftsmanship and focus on quality materials, hitting the premium to mid-range price point. The brand excels in offering a wide range of styles and a customer-focused approach. On the other side, Target impresses with its diverse selection, quality materials, and customer-focused approach in the mid-range to budget categories, making it a reliable option for style-conscious buyers.
BRAND #1: La-Z-Boy
Founded in 1927, La-Z-Boy has a long and storied history as a pioneer in comfortable furniture. Their innovative recliner design revolutionized the industry and they've continued to evolve, offering a wide range of stylish sofas and sectionals with a focus on customization and high-quality materials. While their prices might be higher than some competitors, La-Z-Boy's commitment to American craftsmanship, comfort, and durability has earned them a loyal following of customers who value both style and substance.
La-Z-Boy | Brand Summary
Imagine a sofa that's as reliable as your best friend, always there to offer comfort and support. That's the kind of relationship La-Z-Boy aims to build with its customers. Their focus on quality, craftsmanship, and American-made goodness makes their sofas and sectionals more than just furniture – they're lifelong companions. And let's be honest, who doesn't want a best friend that's also incredibly comfortable? La-Z-Boy's patented ComfortCore® cushions and innovative reclining mechanisms will make you feel like you're floating on a cloud. So, if you're looking for a sofa that will stick with you through thick and thin (and likely a few spilled snacks), La-Z-Boy is a worthy contender.
Long lead times for made-to-order items (8-12 weeks)
Limited 3-day return window with exchanges only
Up to 30% restocking fee on returns
Some components have shorter warranties
You can always count on your La-Z-Boy if you're looking for a comfy spot to crash. Their sofas are known for their cloud-like comfort, thanks to those patented ComfortCore® cushions and fancy reclining mechanisms. And with a lifetime warranty on those mechanisms, you know this friendship is built to last. Plus, you can customize your La-Z-Boy to match your unique style, just like picking out the perfect outfit for a night out with your bestie.
But hey, even the best friendships have a few quirks. La-Z-Boy's sofas can be a bit pricey, so be prepared to shell out a bit more dough for that luxurious comfort. And if you're the impatient type, those made-to-order lead times might feel like forever. Plus, their return policy is a bit like a tough-love friend – only a 3-day window for exchanges and potential fees if you change your mind.
So, if you're seeking a sofa that's more than just furniture – a true companion for movie nights, lazy Sundays, and everything in between – La-Z-Boy might just be the BFF your living room's been missing. Just remember, good things come to those who wait (and who are willing to spend a little extra).
Target, a retail giant with a legacy dating back over a century, has long been a go-to destination for trendy and affordable products. Their mission to "help all families discover the joy of everyday life" is reflected in their bright and cheerful stores, their wide range of products, and even their collaborations with beloved designers and brands. With a focus on value and accessibility, Target's sofa collection offers a little something for everyone, from budget-conscious shoppers to those seeking stylish statement pieces.
Target | Brand Summary
Let’s cut to the chase: At the price point they “target,” Target’s sofas aren’t going to win any awards for luxury or craftsmanship. But hey, that’s not really their goal. They’re all about offering trendy designs at prices that won’t make your wallet cry. And for that, they deserve some credit. Do wallets cry? I dunno but you get the point…
Target works with MANY 3rd party sellers or couches so it’s difficult to rate an entire marketplace in a singular sense. Target’s in-house brands, like Threshold and Project 62, are surprisingly stylish and offer decent quality for the price. While they might not be heirloom pieces, they’ll definitely hold up to everyday use and look good doing it. So, on the Couch.com Potatometer, I’m giving Target a solid B+. They might not be the most luxurious or durable sofas out there, but they’re a great option for budget-minded shoppers who want to add some style and comfort to their homes. The Target app further enhances the shopping experience with features like loyalty programs, same-day delivery, and personalized shopping lists, making it easier to shop both in-store and on-the-go.
Varying quality between in-house and partner brands
Standard warranty only covers 1 year
No assembly service offered
Limited customization options
Some fabrics may not be suitable for heavy use
Target is your one-stop shop for trendy sofas that won't break the bank. With an ever-changing selection of styles and colors, they cater to a wide range of tastes and budgets.
Plus, their convenient shipping options, including same-day delivery in some areas, and a 90-day return window make shopping a breeze.
While their in-house brands, like Threshold and Project 62, offer decent quality for the price, the quality can vary between different brands and models. Be prepared to do your research and carefully consider the fabric and construction details before making your final decision.
Overall, Target's sofas are a solid choice for those seeking affordable style and convenience. While they may not be heirloom-quality pieces, they can definitely add a touch of personality and comfort to your home without emptying your wallet.
In the clash of sofas, La-Z-Boy emerges as the clear winner, excelling in style, durability, and overall value. Their commitment to quality craftsmanship and longevity sets them apart, making La-Z-Boy the prime choice for those seeking enduring comfort and sophistication in their living space.
Alex Back
Couch.com CEO & Founder
Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
