Interior Define vs What A Room: Who Has Better Couches?
Seeking the ultimate blend of comfort and style for your space? Interior Define and What A Room enter the ring to battle it out for the title of best couch brand. Which one will win your heart and living room decor dreams?
Alex Back | Couch.com CEO & Founder
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Step into the ring of sofa supremacy as Interior Define squares off against What A Room in the ultimate furniture face-off. In this showdown of style and substance, we'll unravel the strengths and quirks of each brand to help you find your ideal couch companion. Which brand has what it takes to win your heart and living room?
Side By Side
Features
Interior Define
What A Room
Made to Order Lead Times
6-14 weeks
4-6 weeks
Free Shipping Option
White Glove Delivery Option
$99-$249+
$99+
Return Option
Warranty Included
Financing Option
Afterpay
Affirm, Shop Pay
Assembly Required
Varies
Large Fabric Selection
Free Swatches Available
Manufacturing Origin
Import
USA
Avg. 3-Seat Couch Price
$$$-$$$$
$$$
When it comes to style and durability, Interior Define impresses with its extensive customization options and top-tier craftsmanship, presenting a premium to luxury offering. On the other hand, What A Room stands out for its eco-friendly fabrics and personalized service, appealing to those seeking a mid-range to premium experience. Additionally, both brands provide quality materials and a customer-centric focus, ensuring a personalized touch in every purchase. With these unique selling points, Interior Define shines in customization and high-end appeal, while What A Room excels in sustainability and craftsmanship, making both brands worthy contenders in the realm of couches.
BRAND #1: Interior Define
Founded in 2014, Interior Define sought to revolutionize the custom sofa market by offering high-quality, personalized furniture at a more accessible price point. Under the new leadership of Havenly CEO Lee Mayer, the brand continues to thrive, emphasizing innovative design, a wide range of customization options, and a commitment to customer satisfaction. While their sofas are made overseas, their dedication to quality craftsmanship and attention to detail shines through in every piece.
Interior Define | Brand Summary
If you love highly personalized, design-forward furniture, Interior Define is a standout. Their attention to detail, top-tier craftsmanship, and extensive customization make them a go-to for those who want a one-of-a-kind sofa.
Interior Define is a dream come true for those who crave a sofa that's uniquely theirs. With an almost overwhelming array of choices – from fabrics and colors to leg styles and cushion fills – you can design a piece that perfectly reflects your personality and style.
Plus, their commitment to quality shines through with premium materials and a 10-year warranty on the frame, so you can rest assured your custom creation is built to last. And the cherry on top? White-glove delivery means you won't have to lift a finger (except maybe to choose your favorite throw pillows).
But let's not sugarcoat it – the path to your perfect sofa might require a bit of patience. Since each piece is made to order, expect to wait up to 14 weeks for delivery. And while those customizable options are a dream, they also mean you'll want to be pretty darn sure about your choices before you click "buy." After all, a 50% restocking fee for returns isn't exactly pocket change. But hey, if you're the type who does their research and knows exactly what they want, this shouldn't be a dealbreaker.
In a nutshell, Interior Define is a haven for design enthusiasts who prioritize quality and individuality. If you're willing to invest in a statement piece that's tailored to your unique taste and don't mind waiting a bit longer for delivery, then Interior Define might just be your furniture soulmate.
What A Room was founded with the goal of offering fully customizable sofas and sectionals, made in the USA with high-quality materials. By owning their own factory in Los Angeles, they are able to offer quicker production times (4-6 weeks) while ensuring a personalized customer experience. Their key milestone includes providing over 250 fabric choices, with a focus on pet-friendly and eco-conscious options. Known for their craftsmanship, durability, and commitment to customer satisfaction, What A Room has carved out a niche as a go-to brand for buyers seeking custom, high-end furniture with a fast turnaround.
What A Room | Brand Summary
When it comes to custom sofas made in the USA, few brands match the level of quality, customer service, and design flexibility that What A Room offers. But do What A Room reviews reflect this same level of excellence, or is it just good marketing?
As a direct-to-consumer furniture brand, What A Room manufactures its own sofas, offering full customization with high-end materials—all without sky-high retail markups. That’s a rare find in today’s sofa market. With handcrafted frames, premium foam cushions, and free design consultations, What A Room gives buyers full control over their couch.
Let’s see if they live up to the hype in What A Room reviews or if there are better alternatives.
Personalized customer service with design consultations
Cons
20% restocking fee for returns
No free shipping option, delivery fees can be high
What A Room offers a customizable sofa experience, perfect for buyers seeking a unique, made-to-order product. Their quick 4-6 week production time is faster than many competitors, and they provide over 250 fabric choices, including pet-friendly options. Owning their manufacturing facility in the USA allows them to maintain high-quality standards while meeting customization needs.
However, their return policy has a 20% restocking fee, which can be a drawback for some customers. Delivery fees are also an added expense, and there have been occasional complaints about delays in receiving custom orders.
On the plus side, What A Room excels with personalized customer service and free design consultations to ensure you’re getting exactly what you want. Their use of eco-friendly, chemical-free fabrics and durable high-resilience foam cushions makes them a great choice for families, and their made-in-the-USA production is a strong selling point for those seeking quality craftsmanship.
In the showdown of sofa supremacy, the clear winner is Interior Define, with its unmatched level of customization, top-tier craftsmanship, and premium quality offerings. If you value design flexibility and high-end materials, Interior Define stands out as the go-to brand for your personalized sofa sanctuary, making it the champion of this couch clash.
Alex Back
Couch.com CEO & Founder
Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
