Couch Comparisons

Interior Define vs Hem: Who Has Better Couches?

Seeking the perfect blend of personality and style in a sofa? Wondering if Interior Define's flair or Hem's modern allure will win your heart? Let's explore which brand really knows the art of seating comfort.
Alex Back | Couch.com CEO & Founder
Interior Define vs Hem

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    Welcome to a cozy showdown between Interior Define and Hem, where the quest for the perfect sofa unfolds. Get your seat reserved as we dive into the world of custom couches to uncover which brand reigns supreme.

    Side By Side

    Features
    Interior Define
    Hem
    Made to Order Lead Times 6-14 weeks 1-7 Weeks
    Free Shipping Option
    White Glove Delivery Option $99-$249+ $299
    Return Option
    Warranty Included
    Financing Option Afterpay Affirm
    Assembly Required Varies
    Large Fabric Selection
    Free Swatches Available
    Manufacturing Origin Import Europe
    Avg. 3-Seat Couch Price $$$-$$$$ $$$$

    Delve into style, durability, sustainability, and value with Interior Define and Hem. Interior Define shines with its wide range of styles and materials, emphasizing durability and sustainability, positioning itself in the premium category. In contrast, Hem showcases stylish and modern designs with a focus on quality construction, providing a mix of durability and style at mid-range prices. Both brands offer unique selling points, catering to various preferences in the modern furniture realm.


    BRAND #1: Interior Define

    Logo of Interior Define. It features a minimalist design with the company's name in uppercase letters below a small square containing the initials "I" and "D" separated by a diagonal line. The logo is displayed in a gray color on a white background.

    Founded in 2014, Interior Define sought to revolutionize the custom sofa market by offering high-quality, personalized furniture at a more accessible price point. Under the new leadership of Havenly CEO Lee Mayer, the brand continues to thrive, emphasizing innovative design, a wide range of customization options, and a commitment to customer satisfaction. While their sofas are made overseas, their dedication to quality craftsmanship and attention to detail shines through in every piece.

    Interior Define | Brand Summary

    If you love highly personalized, design-forward furniture, Interior Define is a standout. Their attention to detail, top-tier craftsmanship, and extensive customization make them a go-to for those who want a one-of-a-kind sofa.

    Interior Define | PotatoMeter Rating:

    Online Shopping Experience Score 90%
    Durability and Quality Score 90%
    Shipping and Lead Time Score 87%
    Vibe Check Score 90%
    Customer Focus Score 90%
    Overall PotatoMeter Rating 90%
    Read Our Interior Define Brand Review

    Interior Define | Pros & Cons

    Pros
    • Extensive customization options for fabrics, legs, seat depths, and cushion fills
    • High-quality materials, including performance fabrics and genuine leather
    • Solid construction with kiln-dried hardwood frames and sinuous spring suspension
    • Free fabric swatches for in-home testing
    • White-glove delivery included with every purchase
    • 10-year limited warranty on sofa frames
    Cons
    • Made-to-order lead times can be lengthy (6-14 weeks).
    • 50% restocking fee for returns
    • No option to change your mind once an order is placed
    • Limited financing options
    • Limited transparency regarding manufacturing origins

    Interior Define is a dream come true for those who crave a sofa that's uniquely theirs. With an almost overwhelming array of choices – from fabrics and colors to leg styles and cushion fills – you can design a piece that perfectly reflects your personality and style.

    Plus, their commitment to quality shines through with premium materials and a 10-year warranty on the frame, so you can rest assured your custom creation is built to last. And the cherry on top? White-glove delivery means you won't have to lift a finger (except maybe to choose your favorite throw pillows).

    But let's not sugarcoat it – the path to your perfect sofa might require a bit of patience. Since each piece is made to order, expect to wait up to 14 weeks for delivery. And while those customizable options are a dream, they also mean you'll want to be pretty darn sure about your choices before you click "buy." After all, a 50% restocking fee for returns isn't exactly pocket change. But hey, if you're the type who does their research and knows exactly what they want, this shouldn't be a dealbreaker.

    In a nutshell, Interior Define is a haven for design enthusiasts who prioritize quality and individuality. If you're willing to invest in a statement piece that's tailored to your unique taste and don't mind waiting a bit longer for delivery, then Interior Define might just be your furniture soulmate.

    Shop Interior Define Now

    BRAND #2: Hem

    The image features the word "Hem" in bold, black text against a plain white background.

    Hem is a design-forward furniture company that partners with renowned designers to create modern pieces with a Scandinavian aesthetic. Their commitment to quality is evident in their use of premium materials and focus on durable construction. Founded by Petrus Palmer, Hem aims to be a driving force in the design community, offering stylish and functional furniture that stands the test of time. Their emphasis on sustainability is also noteworthy, with a focus on responsible materials and minimizing waste in production and packaging.

    Hem | Brand Summary

    Hem nails the balance between playful design and grown-up craftsmanship. Their sofas won't fall apart after a month, and the fabrics feel surprisingly luxurious for the price point. While I have a few nitpicks (which we'll get into shortly!), I was pleasantly surprised by how well the brand walks the line between trendy and timeless. If you're looking for furniture with personality but don't want to compromise on quality, Hem is absolutely worth checking out.

    Hem | PotatoMeter Rating

    Online Shopping Experience Score 83%
    Durability and Quality Score 87%
    Shipping and Lead Time Score 88%
    Vibe Check Score 90%
    Customer Focus Score 86%
    Overall PotatoMeter Rating 87%
    Read Our Hem Brand Review

    Hem | Pros & Cons

    Pros
    • Stylish, modern designs with a Scandinavian twist
    • Durable construction with quality materials
    • Transparent shipping information and multiple shipping methods
    • Financing options available through Affirm
    • Free fabric swatches
    • Strong emphasis on sustainability
    Cons
    • Limited return window
    • Expensive return shipping and repackaging fees
    • No free shipping
    • Limited customization options
    • Limited information on cushion construction and support systems

    Hem offers stylish, Scandinavian-inspired sofas that boast quality craftsmanship and durable materials. Their dedication to transparency is evident in their clear shipping information and detailed care instructions. However, the limited return window and hefty return fees could be a dealbreaker for some, and the lack of free shipping adds to the overall cost. While their customizable options are decent, they might not satisfy those seeking extensive personalization.

    Overall, Hem is a strong contender for design-conscious buyers willing to invest in quality, but potential customers should weigh the costs and limitations before committing.

    Shop Hem Now

    And the winner is...

    After a thorough comparison, Interior Define emerges as the clear winner, offering unmatched customization, top-notch durability, and high-quality materials. With a focus on individuality and craftsmanship, Interior Define proves to be the top choice for those seeking a statement piece with lasting value.

    A smiling man with short brown hair and a beard stands on a beach during sunset. He is wearing a black short-sleeved shirt with small white dots. The ocean and sandy shore are in the background, creating a warm and relaxed atmosphere.
    Alex Back
    Couch.com CEO & Founder
    Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
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