Wondering if your perfect couch awaits at Hem or Lulu and Georgia? Follow along to find out which brand steals the show in the world of cozy seating!
Alex Back | Couch.com CEO & Founder
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Settle in for a stylish showdown as Hem and Lulu and Georgia go head-to-head in the world of couches. Are you team Hem or rooting for Lulu and Georgia? Get ready to unravel the fabric of chic comfort in this epic battle of seating supremacy.
Side By Side
Features
Hem
Lulu and Georgia
Made to Order Lead Times
1-7 Weeks
6-10 weeks
Free Shipping Option
White Glove Delivery Option
$299
$369
Return Option
Warranty Included
Financing Option
Affirm
Affirm
Assembly Required
Varies
Large Fabric Selection
Free Swatches Available
Manufacturing Origin
Europe
USA + Import
Avg. 3-Seat Couch Price
$$$$
$$$-$$$$
In the ultimate sofa face-off between Hem and Lulu and Georgia, Hem stands out with its Scandinavian-inspired designs, exquisite durability, strong sustainability ethos, and premium price positioning. On the flip side, Lulu and Georgia impress with diverse designer styles, solid construction, commendable sustainability efforts, and luxury price range offerings, catering to those seeking chic elegance and quality.
BRAND #1: Hem
Hem is a design-forward furniture company that partners with renowned designers to create modern pieces with a Scandinavian aesthetic. Their commitment to quality is evident in their use of premium materials and focus on durable construction. Founded by Petrus Palmer, Hem aims to be a driving force in the design community, offering stylish and functional furniture that stands the test of time. Their emphasis on sustainability is also noteworthy, with a focus on responsible materials and minimizing waste in production and packaging.
Hem | Brand Summary
Hem nails the balance between playful design and grown-up craftsmanship. Their sofas won't fall apart after a month, and the fabrics feel surprisingly luxurious for the price point. While I have a few nitpicks (which we'll get into shortly!), I was pleasantly surprised by how well the brand walks the line between trendy and timeless. If you're looking for furniture with personality but don't want to compromise on quality, Hem is absolutely worth checking out.
Transparent shipping information and multiple shipping methods
Financing options available through Affirm
Free fabric swatches
Strong emphasis on sustainability
Cons
Limited return window
Expensive return shipping and repackaging fees
No free shipping
Limited customization options
Limited information on cushion construction and support systems
Hem offers stylish, Scandinavian-inspired sofas that boast quality craftsmanship and durable materials. Their dedication to transparency is evident in their clear shipping information and detailed care instructions. However, the limited return window and hefty return fees could be a dealbreaker for some, and the lack of free shipping adds to the overall cost. While their customizable options are decent, they might not satisfy those seeking extensive personalization.
Overall, Hem is a strong contender for design-conscious buyers willing to invest in quality, but potential customers should weigh the costs and limitations before committing.
Lulu and Georgia is an online-only retailer that launched in 2012. The founder, Sara Sugarman Brenner, named the company after her grandfather, Lou, and her father, George.
Lulu and Georgia | Brand Summary
Lulu and Georgia has a wonderful presentation for its couch products, you can tell by reading Lulu and Georgia reviews. Lulu and Georgia often have sales, particularly around holiday weekends and special occasions, which can include significant discounts. Everything about their website makes me want to shop with them. But when the average price point for a standard 3-seater exceeds $3,000 I’m forced to be more critical about the quality, customer focus, and the overall brand presentation. In this case, Lulu and Georgia furniture falls short in some of the most important aspects.
Lulu and Georgia furniture partners with designers to offer exclusive sofa styles, which are absolutely gorgeous. However, they also supply couches from third-party manufacturers. This results in some couches being made in the USA while others are imported from overseas. However, the quality of construction is good regardless of their origins. On top of that, we love the fact that they’re a female-founded company. Lulu and Georgia also puts an emphasis on sustainability, especially as part of their future plans. It's always a plus!
We do wish that Lulu and Georgia’s customer focus were stronger. You can’t return their made-to-order couches, but they do have a 60-day return window for their In-Stock or Ready-to-Ship couches (if you can stomach the 25% fee). But their lack of couch warranties is a real killer. On top of that, their limited fabric options and limited customizations are also disappointing. These shortcomings could be overlooked, but Lulu and Georgia’s prices are also quite high compared to competitors. When standard, 3-seater sofas are $3,000 to $4,000 you’d hope for more peace of mind with your purchase.
When it comes to chic comfort and premium quality, Hem takes the crown, excelling in Scandinavian-inspired designs, durability, sustainability, and overall value. With its commitment to craftsmanship and stylish innovation, Hem shines as the winning choice for those looking for both luxury and longevity in their seating. Hem's unique selling points elevate it above the competition, making it the ultimate sofa destination for the style-conscious and quality-oriented shoppers.
Alex Back
Couch.com CEO & Founder
Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
