Couch Comparisons

Costco vs What A Room: Who Has Better Couches?

Who will win the battle of the couch titans - Costco or What A Room? Step into the comfort arena to find out which brand will claim victory and earn their spot in your living room!
Alex Back | Couch.com CEO & Founder
Costco vs What A Room

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    Picture this: a sofa face-off between two heavyweight contenders, Costco and What A Room. Who will emerge victorious in the quest for the perfect blend of comfort, durability, and style? Let's explore to find out!

    Side By Side

    Features
    Costco
    What A Room
    Made to Order Lead Times N/A 4-6 weeks
    Free Shipping Option
    White Glove Delivery Option Varies $99+
    Return Option
    Warranty Included
    Financing Option Costco Anywhere Visa® Card by Citi Affirm, Shop Pay
    Assembly Required Varies
    Large Fabric Selection
    Free Swatches Available Varies
    Manufacturing Origin USA + Import USA
    Avg. 3-Seat Couch Price $$-$$$ $$$

    In the battle of style, durability, sustainability, and overall value, Costco and What A Room present unique offerings. Costco boasts a wide variety of comfortable, budget-friendly options, focusing on value and affordability. On the other hand, What A Room excels in customization, quality craftsmanship, and eco-friendly fabric choices, appealing to those seeking a personalized, high-end touch for their living spaces. Each brand brings its distinct strengths to the couch scene, catering to a range of preferences from budget-conscious buyers to those looking for bespoke luxury.


    BRAND #1: Costco

    The image shows the logo of Costco Wholesale, with "COSTCO" in bold, red uppercase letters, and "WHOLESALE" in blue uppercase letters below it. There are three horizontal blue lines extending from the left under "WHOLESALE.

    Costco, the beloved wholesale giant, has expanded its empire to include furniture, offering a curated selection of sofas that prioritize value and practicality. Their sofas, sourced from both domestic and international manufacturers, offer a balance of quality and affordability. While not known for their extensive customization options or high-end materials, Costco's commitment to customer satisfaction and their "no questions asked" return policy have earned them a loyal following among budget-conscious shoppers seeking comfortable and stylish furniture solutions.

    Costco | Brand Summary

    Ever scored an amazing home find at Costco? Finding that bulk version of the expensive green juice you buy every day can give you a feeling like none other. And that feeling totally applies to their sofas! In-store, they might not have the endless rows of options like you’d see in a traditional store, but that’s kinda the beauty of Costco. It’s all about a small highly curated selection. Costco curates a selection of comfy, no-fuss sofas that prioritize value and durability. They even offer a brand new sofa with a modern design and diverse color choices, departing from the typical gray options. Think of it as a treasure hunt for seating steals – perfect for those who crave a relaxed vibe without breaking the bank. When it comes to Costco.com, there are hundreds of options from some of the worlds top brands and suppliers, all at an unbeatable value. Let’s explore what makes Costco couches a unique player in the sofa game.

    Costco | PotatoMeter Rating:

    Online Shopping Experience Score 86%
    Durability and Quality Score 80%
    Shipping and Lead Time Score 84%
    Vibe Check Score 87%
    Customer Focus Score 87%
    Overall PotatoMeter Rating 85%
    Read Our Costco Brand Review

    Costco | Pros & Cons

    Pros
    • Wide variety of styles at affordable prices
    • Focus on value and durability
    • Fast shipping for in-stock items
    • Multiple delivery options including white-glove
    • 100% satisfaction guarantee
    • Generous return window
    Cons
    • Limited customization options
    • Limited in-store selection
    • Vague information on materials and construction
    • No financing options besides the Costco credit card
    • Potential for inconsistency in quality due to multiple suppliers

    Costco is like the treasure chest of sofas, offering a curated selection of comfy, no-fuss options that won't break the bank. Their focus on value and durability is clear, with many sofas featuring solid hardwood construction and high-density foam cushions. And let's not forget their legendary 100% satisfaction guarantee, which gives you peace of mind knowing you can return your sofa if it's not a perfect fit.

    However, navigating Costco's sofa selection is a bit like a treasure hunt—exciting, but with limited options. Don't expect endless rows of styles or the ability to customize every detail. Plus, while their in-home delivery is a lifesaver, it'll cost you extra, and those return trips to the warehouse can be a bit of a hassle.

    Overall, Costco offers a solid selection of sofas for those who prioritize value and durability over endless customization options. Their commitment to customer satisfaction and hassle-free returns makes them a trustworthy choice for anyone looking to add a touch of comfort and style to their home without emptying their wallet.

    Shop Costco Now

    BRAND #2: What A Room

    A black and white line drawing depicting a woman playing guitar. She is seated with long hair and is shown in a relaxed pose. Her eyes are closed as she strums the guitar, conveying a sense of concentration and enjoyment.

    What A Room was founded with the goal of offering fully customizable sofas and sectionals, made in the USA with high-quality materials. By owning their own factory in Los Angeles, they are able to offer quicker production times (4-6 weeks) while ensuring a personalized customer experience. Their key milestone includes providing over 250 fabric choices, with a focus on pet-friendly and eco-conscious options. Known for their craftsmanship, durability, and commitment to customer satisfaction, What A Room has carved out a niche as a go-to brand for buyers seeking custom, high-end furniture with a fast turnaround.

    What A Room | Brand Summary

    When it comes to custom sofas made in the USA, few brands match the level of quality, customer service, and design flexibility that What A Room offers. But do What A Room reviews reflect this same level of excellence, or is it just good marketing?

    As a direct-to-consumer furniture brand, What A Room manufactures its own sofas, offering full customization with high-end materials—all without sky-high retail markups. That’s a rare find in today’s sofa market. With handcrafted frames, premium foam cushions, and free design consultations, What A Room gives buyers full control over their couch.

    Let’s see if they live up to the hype in What A Room reviews or if there are better alternatives.

    What A Room | PotatoMeter Rating

    Online Shopping Experience Score 84%
    Durability and Quality Score 86%
    Shipping and Lead Time Score 88%
    Vibe Check Score 83%
    Customer Focus Score 86%
    Overall PotatoMeter Rating 85%
    Read Our What A Room Brand Review

    What A Room | Pros & Cons

    Pros
    • Fully customizable sofas and sectionals
    • Quick manufacturing times (4-6 weeks)
    • High-resilience foam cushions for durability
    • Eco-friendly, PFAS-free fabrics
    • Made in the USA with quality craftsmanship
    • Personalized customer service with design consultations
    Cons
    • 20% restocking fee for returns
    • No free shipping option, delivery fees can be high

    What A Room offers a customizable sofa experience, perfect for buyers seeking a unique, made-to-order product. Their quick 4-6 week production time is faster than many competitors, and they provide over 250 fabric choices, including pet-friendly options. Owning their manufacturing facility in the USA allows them to maintain high-quality standards while meeting customization needs.

    However, their return policy has a 20% restocking fee, which can be a drawback for some customers. Delivery fees are also an added expense, and there have been occasional complaints about delays in receiving custom orders.

    On the plus side, What A Room excels with personalized customer service and free design consultations to ensure you’re getting exactly what you want. Their use of eco-friendly, chemical-free fabrics and durable high-resilience foam cushions makes them a great choice for families, and their made-in-the-USA production is a strong selling point for those seeking quality craftsmanship.

    Shop What A Room Now

    And the winner is...

    In this bout of couch champions, What A Room takes the crown with its fully customizable, high-end sofas and sustainable materials. What A Room's exceptional craftsmanship and eco-conscious fabric choices give it the winning edge, appealing to buyers looking for personalized, premium seating solutions.

    A smiling man with short brown hair and a beard stands on a beach during sunset. He is wearing a black short-sleeved shirt with small white dots. The ocean and sandy shore are in the background, creating a warm and relaxed atmosphere.
    Alex Back
    Couch.com CEO & Founder
    Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
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