Seeking the perfect sofa companion for your home – CB2 or What A Room? Get ready as we unravel the couch conundrum and help you decide which brand deserves a spot in your relaxation zone.
Alex Back | Couch.com CEO & Founder
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It's time to unravel the mystery of which couch reigns supreme – CB2 or What A Room? Get ready to sink into the sofa saga as we dissect these brands to help you figure out which one deserves a place at the center of your home.
Side By Side
Features
CB2
What A Room
Made to Order Lead Times
8 weeks
4-6 weeks
Free Shipping Option
White Glove Delivery Option
$279-$399
$99+
Return Option
Warranty Included
Financing Option
CB2 Credit Card
Affirm, Shop Pay
Assembly Required
Varies
Large Fabric Selection
Free Swatches Available
Manufacturing Origin
Import
USA
Avg. 3-Seat Couch Price
$$$
$$$
Exploring CB2 and What A Room unveils a duel between chic design and durability. CB2 shines with glamorous sofas, while What A Room offers customizable, USA-made options. What A Room's focus on sustainability through eco-friendly fabrics and high-resilience foam cushions stands out, contrasting with CB2's emphasis on a vast fabric selection. In terms of style and durability, both brands bring their A-game, catering to different preferences. While CB2 appeals to bold design enthusiasts, What A Room captures eco-conscious buyers seeking customizable, durable pieces.
BRAND #1: CB2
CB2, the younger sibling of Crate & Barrel, is a modern furniture brand that pushes the boundaries of design with its innovative and eye-catching pieces. They collaborate with top designers to create a unique aesthetic that blends contemporary style with a touch of eclecticism. CB2 is known for its emphasis on high-quality materials and craftsmanship, although their pricing tends to be on the higher end. While they have set ambitious sustainability goals, the lack of a warranty and strict return policy may be areas for improvement.
CB2 | Brand Summary
CB2 offers glamorous, stunning couch options, but their nonexistent warranty, concerning return policies, and expensive delivery charges are issues that are impossible to ignore. I love so much about the presentation, the brand, and the selection, but there’s room for serious improvement in the customer focus department.
Strict return policy for custom orders (non-returnable)
Expensive delivery charges
Requires 50% non-refundable deposit on custom orders
Limited transparency regarding materials and construction details
CB2 certainly knows how to make a statement with their glamorous and stylish sofas, featuring an impressive selection of high-quality fabrics and a handy online sectional builder for those who crave a truly custom piece.
Their white-glove delivery option adds a touch of luxury to the experience, while the availability of free swatches helps you confidently choose the perfect fabric.
However, CB2's allure might lose some of its luster when you delve deeper into their policies. The lack of a warranty on their couches is a notable concern, especially considering their price point. Additionally, their return policy is quite strict, especially for custom orders, which are non-returnable and require a hefty deposit.
Ultimately, CB2 could be a dream come true for design enthusiasts seeking a statement piece, as long as you're confident in your choices and willing to forgo the safety net of a warranty.
What A Room was founded with the goal of offering fully customizable sofas and sectionals, made in the USA with high-quality materials. By owning their own factory in Los Angeles, they are able to offer quicker production times (4-6 weeks) while ensuring a personalized customer experience. Their key milestone includes providing over 250 fabric choices, with a focus on pet-friendly and eco-conscious options. Known for their craftsmanship, durability, and commitment to customer satisfaction, What A Room has carved out a niche as a go-to brand for buyers seeking custom, high-end furniture with a fast turnaround.
What A Room | Brand Summary
When it comes to custom sofas made in the USA, few brands match the level of quality, customer service, and design flexibility that What A Room offers. But do What A Room reviews reflect this same level of excellence, or is it just good marketing?
As a direct-to-consumer furniture brand, What A Room manufactures its own sofas, offering full customization with high-end materials—all without sky-high retail markups. That’s a rare find in today’s sofa market. With handcrafted frames, premium foam cushions, and free design consultations, What A Room gives buyers full control over their couch.
Let’s see if they live up to the hype in What A Room reviews or if there are better alternatives.
Personalized customer service with design consultations
Cons
20% restocking fee for returns
No free shipping option, delivery fees can be high
What A Room offers a customizable sofa experience, perfect for buyers seeking a unique, made-to-order product. Their quick 4-6 week production time is faster than many competitors, and they provide over 250 fabric choices, including pet-friendly options. Owning their manufacturing facility in the USA allows them to maintain high-quality standards while meeting customization needs.
However, their return policy has a 20% restocking fee, which can be a drawback for some customers. Delivery fees are also an added expense, and there have been occasional complaints about delays in receiving custom orders.
On the plus side, What A Room excels with personalized customer service and free design consultations to ensure you’re getting exactly what you want. Their use of eco-friendly, chemical-free fabrics and durable high-resilience foam cushions makes them a great choice for families, and their made-in-the-USA production is a strong selling point for those seeking quality craftsmanship.
In the battle of sofas, What A Room claims victory by offering customizable, USA-made pieces that cater to sustainability and style-conscious buyers. With a focus on eco-friendly materials and personalized customer service, What A Room stands out as the ideal choice for those seeking quality and customization in their couches.
Alex Back
Couch.com CEO & Founder
Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
