Ashley Furniture vs What A Room: Who Has Better Couches?
Who takes the throne for crafting the most inviting couches—Ashley Furniture or What A Room? Explore the clash of comfort titans and discover which brand delivers the ultimate lounging luxury.
Alex Back | Couch.com CEO & Founder
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It's time for a face-off in the world of couch comfort with Ashley Furniture versus What A Room. Get your popcorn ready as we explore which brand reigns supreme in the battle of the best lounging experience.
Side By Side
Features
Ashley Furniture
What A Room
Made to Order Lead Times
N/A
4-6 weeks
Free Shipping Option
White Glove Delivery Option
$99.99-$249.99+
$99+
Return Option
Warranty Included
Financing Option
Ashley Advantage Card / Acima
Affirm, Shop Pay
Assembly Required
Varies
Varies
Large Fabric Selection
Free Swatches Available
Manufacturing Origin
USA + Import
USA
Avg. 3-Seat Couch Price
$$
$$$
Ashley Furniture impresses with its extensive range of styles at affordable prices, appealing to value-conscious buyers. In comparison, What A Room shines with fully customizable, high-quality, and sustainable couches crafted in the USA. While Ashley Furniture offers budget and mid-range options, What A Room is ideal for those prioritizing durability, unique design, and environmental consciousness in a higher price range.
BRAND #1: Ashley Furniture
From humble beginnings in 1945, Ashley Furniture has grown into a global powerhouse, known for their massive selection of affordable and stylish furniture. They prioritize convenience and accessibility, offering both online and in-store shopping experiences. While they don't boast the most luxurious materials, their focus on value and their commitment to community and environmental efforts make them a popular choice for families and budget-conscious shoppers alike.
Ashley Furniture | Brand Summary
Ashley Furniture is like the big box store of the furniture world. They offer a dizzying array of styles, and you’re almost guaranteed to find something that fits your budget. Ashley Furniture Homestore is known for its customer experiences with purchasing furniture, highlighting both positive aspects such as affordable pricing and extensive selection, and negative experiences involving delivery issues and varying furniture quality. They have a laser focus on affordability.
While you won’t usually find exclusive designer pieces, their furniture is surprisingly sturdy for the price point. Ashley Furniture's focus on affordability and extensive selection makes it a popular choice among budget-conscious shoppers. Their online shopping platform makes it easy to browse their extensive selection and find the perfect piece for your home. How can I get the best deal at Ashley Furniture? Shopping during major sales like Black Friday, using promo codes, and checking out clearance deals can save you hundreds.
If you miss Ashley Furniture Black Friday Deals, don't worry. Ashley Furniture frequently runs promotions and discounts throughout the year. Does Ashley Furniture have a Presidents Day sale? Yes! This is one of their biggest sales, offering deep discounts on sectionals, sleepers, and recliners.
Potential inconsistency in quality between different models
Reguard protection plans cost extra
Ashley Furniture is your friendly neighborhood giant in the furniture world, with options galore to suit any style and budget. Ashley Furniture couches are surprisingly sturdy for the price, and their commitment to making shopping easy shines through with a user-friendly website, multiple delivery options, and even in-store pickup for the adventurous. They even offer a one-year warranty with labor coverage, which is a bonus in this price range.
But hey, even giants have their shortcomings. While their sofas might not be heirloom-quality, they're definitely built for real life. However, customization options are limited, and the materials and sourcing information could be more transparent. The standard warranty, while a good start, could be more comprehensive, and those extra protection plans will cost you.
If you're looking for a stylish, affordable sofa without the fuss, Ashley Furniture is worth checking out. Just be sure to do your research and choose a model that fits your needs and lifestyle. After all, a couch is more than just a place to sit – it's where life happens.
What A Room was founded with the goal of offering fully customizable sofas and sectionals, made in the USA with high-quality materials. By owning their own factory in Los Angeles, they are able to offer quicker production times (4-6 weeks) while ensuring a personalized customer experience. Their key milestone includes providing over 250 fabric choices, with a focus on pet-friendly and eco-conscious options. Known for their craftsmanship, durability, and commitment to customer satisfaction, What A Room has carved out a niche as a go-to brand for buyers seeking custom, high-end furniture with a fast turnaround.
What A Room | Brand Summary
When it comes to custom sofas made in the USA, few brands match the level of quality, customer service, and design flexibility that What A Room offers. But do What A Room reviews reflect this same level of excellence, or is it just good marketing?
As a direct-to-consumer furniture brand, What A Room manufactures its own sofas, offering full customization with high-end materials—all without sky-high retail markups. That’s a rare find in today’s sofa market. With handcrafted frames, premium foam cushions, and free design consultations, What A Room gives buyers full control over their couch.
Let’s see if they live up to the hype in What A Room reviews or if there are better alternatives.
Personalized customer service with design consultations
Cons
20% restocking fee for returns
No free shipping option, delivery fees can be high
What A Room offers a customizable sofa experience, perfect for buyers seeking a unique, made-to-order product. Their quick 4-6 week production time is faster than many competitors, and they provide over 250 fabric choices, including pet-friendly options. Owning their manufacturing facility in the USA allows them to maintain high-quality standards while meeting customization needs.
However, their return policy has a 20% restocking fee, which can be a drawback for some customers. Delivery fees are also an added expense, and there have been occasional complaints about delays in receiving custom orders.
On the plus side, What A Room excels with personalized customer service and free design consultations to ensure you’re getting exactly what you want. Their use of eco-friendly, chemical-free fabrics and durable high-resilience foam cushions makes them a great choice for families, and their made-in-the-USA production is a strong selling point for those seeking quality craftsmanship.
Stealing the show with its unmatched blend of high-quality craftsmanship, sustainability, and customization, What A Room emerges as the clear winner in this sofa showdown. For those seeking top-notch personalized service and eco-conscious luxury seating, What A Room presents the ultimate sofa sanctuary that sets it apart from Ashley Furniture's more budget-friendly range.
Alex Back
Couch.com CEO & Founder
Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
