Couch Comparisons

7th Avenue vs Hem: Who Has Better Couches?

Looking to revamp your living space with a new couch? But which way should you go - 7th Avenue or Hem? Let's dig into the details and find the perfect pick for your cozy corner!
Alex Back | Couch.com CEO & Founder
7th Avenue vs Hem

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    Ever wondered how to pick the perfect sofa that balances fashion and function? In a battle of comfort and style supremacy, we unravel the couch conundrum between 7th Avenue and Hem. Get cozy and dive into the world of luxurious seating options!

    Side By Side

    Features
    7th Avenue
    Hem
    Made to Order Lead Times N/A 1-7 Weeks
    Free Shipping Option
    White Glove Delivery Option $0-$100 $299
    Return Option
    Warranty Included
    Financing Option ShopPay / Klarna / Affirm Affirm
    Assembly Required Varies
    Large Fabric Selection
    Free Swatches Available
    Manufacturing Origin USA Europe
    Avg. 3-Seat Couch Price $$$ $$$$

    Style meets durability and sustainability in the couch clash between 7th Avenue and Hem. 7th Avenue impresses with its modern aesthetic and high-quality, durable materials, offering a premium seating experience. Meanwhile, Hem combines stylish Scandinavian designs with durable materials, catering to mid-range buyers seeking trendy yet long-lasting furniture. When it comes to value and eco-friendliness, both brands bring unique strengths to the table, leaving it up to you to decide which sofa best suits your lifestyle.


    BRAND #1: 7th Avenue

    A black rectangular sign with a white border displaying the text "7th Avenue" in white serif font against a black background.

    Founded in 2022 by Billy Shaw and Josh Stinson, 7th Avenue is a relatively new player in the furniture industry, aiming to revolutionize the concept of "functional luxury." They focus solely on their modular sofa, prioritizing quality craftsmanship and sustainable practices. Their commitment to eco-consciousness is reflected in their use of OEKO-TEX certified fabrics and FSC-certified wood, as well as their emphasis on products designed to last a decade or more. Despite being a young company, 7th Avenue has quickly gained recognition for its innovative approach to furniture design and its dedication to sustainability.

    7th Avenue | Brand Summary

    As a furniture connoisseur, I’ve seen my fair share of sofas, and 7th Avenue has consistently caught my eye. Their sofas are not just pieces of furniture. They’re a statement. The quality of their products is evident in the craftsmanship. Each sofa is designed with attention to detail and built to last, reflecting the brand’s commitment to excellence. 7th Avenue’s customer-centric approach is another aspect that sets them apart. They understand that a sofa is more than just a seat - it’s an integral part of your home. The brand vibe is modern, chic, and inviting, much like their sofas. It’s clear that 7th Avenue isn’t just selling sofas. They’re selling a lifestyle.

    7th Avenue | PotatoMeter Rating:

    Online Shopping Experience Score 94%
    Durability and Quality Score 96%
    Shipping and Lead Time Score 94%
    Vibe Check Score 97%
    Customer Focus Score 95%
    Overall PotatoMeter Rating 95%
    Read Our 7th Avenue Brand Review

    7th Avenue | Pros & Cons

    Pros
    • High-quality, durable materials
    • Stylish and modern design
    • Lifetime warranty on frame
    • Free returns within 10 days
    • Free fabric swatches
    • Strong emphasis on sustainability
    Cons
    • Limited sofa options (only one modular design)
    • Warranty doesn't cover wear and tear on cushions and fabrics
    • Requires assembly (white-glove service available for a fee)
    • Limited customization options
    • Limited availability outside Southern California

    7th Avenue offers a unique approach to sofa shopping with their focus on a single, customizable modular design. Their commitment to sustainability and high-quality materials is evident in their product and manufacturing practices. While they offer a generous warranty and free returns within 10 days, the shipping costs and limited fabric options might be a drawback.

    The modular design, though innovative, also means the sofa requires assembly, although white-glove service is available. Some customers have reported issues with fabric pilling over time. If you value sustainable practices, modern aesthetics, and a sofa that can adapt to your changing needs, 7th Avenue is worth considering, despite the limited options and potential assembly challenges.

    Shop 7th Avenue Now

    BRAND #2: Hem

    The image features the word "Hem" in bold, black text against a plain white background.

    Hem is a design-forward furniture company that partners with renowned designers to create modern pieces with a Scandinavian aesthetic. Their commitment to quality is evident in their use of premium materials and focus on durable construction. Founded by Petrus Palmer, Hem aims to be a driving force in the design community, offering stylish and functional furniture that stands the test of time. Their emphasis on sustainability is also noteworthy, with a focus on responsible materials and minimizing waste in production and packaging.

    Hem | Brand Summary

    Hem nails the balance between playful design and grown-up craftsmanship. Their sofas won't fall apart after a month, and the fabrics feel surprisingly luxurious for the price point. While I have a few nitpicks (which we'll get into shortly!), I was pleasantly surprised by how well the brand walks the line between trendy and timeless. If you're looking for furniture with personality but don't want to compromise on quality, Hem is absolutely worth checking out.

    Hem | PotatoMeter Rating

    Online Shopping Experience Score 83%
    Durability and Quality Score 87%
    Shipping and Lead Time Score 88%
    Vibe Check Score 90%
    Customer Focus Score 86%
    Overall PotatoMeter Rating 87%
    Read Our Hem Brand Review

    Hem | Pros & Cons

    Pros
    • Stylish, modern designs with a Scandinavian twist
    • Durable construction with quality materials
    • Transparent shipping information and multiple shipping methods
    • Financing options available through Affirm
    • Free fabric swatches
    • Strong emphasis on sustainability
    Cons
    • Limited return window
    • Expensive return shipping and repackaging fees
    • No free shipping
    • Limited customization options
    • Limited information on cushion construction and support systems

    Hem offers stylish, Scandinavian-inspired sofas that boast quality craftsmanship and durable materials. Their dedication to transparency is evident in their clear shipping information and detailed care instructions. However, the limited return window and hefty return fees could be a dealbreaker for some, and the lack of free shipping adds to the overall cost. While their customizable options are decent, they might not satisfy those seeking extensive personalization.

    Overall, Hem is a strong contender for design-conscious buyers willing to invest in quality, but potential customers should weigh the costs and limitations before committing.

    Shop Hem Now

    And the winner is...

    After a detailed comparison, the crown goes to 7th Avenue for its top-notch quality and modern luxury that caters to those craving the best in couch comfort. With an emphasis on sustainability and durability, 7th Avenue shines as the ultimate choice for those looking to invest in a high-end sofa experience.

    A smiling man with short brown hair and a beard stands on a beach during sunset. He is wearing a black short-sleeved shirt with small white dots. The ocean and sandy shore are in the background, creating a warm and relaxed atmosphere.
    Alex Back
    Couch.com CEO & Founder
    Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
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