Couch Comparisons

AllModern vs Lulu and Georgia: Who Has Better Couches?

Who reigns supreme in the world of comfy couches: AllModern or Lulu and Georgia? Let's unravel the mystery and discover the ultimate sofa hotspot!
Alex Back | Couch.com CEO & Founder
AllModern vs Lulu and Georgia

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    Big question: which brand takes the crown for the best couches - AllModern or Lulu and Georgia? The battle of trendy affordability versus designer elegance is about to unfold.

    Side By Side

    Features
    AllModern
    Lulu and Georgia
    Made to Order Lead Times 3-5 weeks 6-10 weeks
    Free Shipping Option
    White Glove Delivery Option $149.99 $369
    Return Option
    Warranty Included
    Financing Option Affirm / Bread Pay / AllModern Credit Card Affirm
    Assembly Required Varies
    Large Fabric Selection
    Free Swatches Available
    Manufacturing Origin USA + Import USA + Import
    Avg. 3-Seat Couch Price $$ $$$-$$$$

    Exploring AllModern versus Lulu and Georgia reveals diverse choices to suit different preferences. AllModern caters to budget-conscious shoppers with trendy pieces while Lulu and Georgia appeals to those seeking designer styles and sustainability. Moreover, AllModern provides more fabric options and financing choices, while Lulu and Georgia boasts unique designer collaborations and premium offerings.


    BRAND #1: AllModern

    The image shows the AllModern logo. The word "ALL" is written in thin black capital letters, and "MODERN" is in bold black capital letters. The text is centered on a white background.

    Founded in 2006, AllModern revolutionized the online furniture market with its wide selection of modern designs. Now owned by Wayfair, AllModern continues to offer affordable furniture options, including both imported and USA-made couches. Their focus on convenience and affordability appeals to a broad range of customers. While they may lack a cohesive brand identity and could improve transparency regarding materials and construction, AllModern remains a popular destination for those seeking trendy furniture at accessible prices.

    AllModern | Brand Summary

    AllModern seems to have two clashing identities. On the surface, AllModern appears to be a place to shop for affordable furniture, offering inexpensive but trendy couches that are relatively well-priced (All Modern Furniture is owned by Wayfair, after all). But beneath that is a company that custom builds couches in the USA. These are surprisingly high quality considering the low price tag.

    Yet you might never know the second option exists due to the way AllModern furniture hides it on their site. If I were only rating their made in the USA couches, they’d probably be closer to a 92%. But when you factor in the abundance of imported, lower-quality couches that are actually on display, an 85% feels more appropriate.

    AllModern | PotatoMeter Rating:

    Online Shopping Experience Score 87%
    Durability and Quality Score 82%
    Shipping and Lead Time Score 94%
    Vibe Check Score 78%
    Customer Focus Score 82%
    Overall PotatoMeter Rating 85%
    Read Our AllModern Brand Review

    AllModern | Pros & Cons

    Pros

    • Wide range of affordable and trendy couches
    • Fast shipping for in-stock items
    • Free white glove delivery on many sofas
    • Variety of financing options available
    • 3-year warranty on frames (for USA-made couches)
    • Mortise and tenon joints in USA-made couches

    Cons

    • Potentially inconsistent quality for 3rd party couches
    • 30-day return window with potential fees
    • Lack of transparency regarding materials and construction for some couches
    • No free shipping on all couches
    • Limited fabric swatch options for some couches

    AllModern is a haven for budget-minded shoppers seeking a trendy new sofa. Their vast selection spans a wide range of styles and colors, ensuring you'll find something that speaks to your unique taste. With in-stock couches shipping out in as little as two days and free white-glove delivery on many models, your new centerpiece could be gracing your living room in no time. Those opting for one of their USA-made couches can rest easy knowing they come with a 3-year warranty and are constructed with durable mortise and tenon joints.

    However, navigating AllModern's offerings requires a discerning eye. While their USA-made sofas generally boast good quality, their third-party couches can be a mixed bag. Some lack detailed information about materials and construction, making it difficult to assess their long-term durability. Additionally, the 30-day return window might feel a bit short, especially with the potential for restocking fees and the responsibility of return shipping falling on the customer.

    Despite these caveats, All Modern Furniture remains an appealing option for those who prioritize style and affordability. With a little research and careful consideration of the specific sofa model, you can find a stylish and functional piece that fits your budget and lifestyle. Just be aware that their offerings might not satisfy those seeking the highest-quality materials or a hassle-free return experience.

    Shop AllModern Now

    BRAND #2: Lulu and Georgia

    The image displays a logo with the text "LULU AND GEORGIA" in bold, black capital letters on a white background. The words are spaced evenly, with "AND" appearing in a smaller font size between "LULU" and "GEORGIA.

    Lulu and Georgia is an online-only retailer that launched in 2012. The founder, Sara Sugarman Brenner, named the company after her grandfather, Lou, and her father, George.

    Lulu and Georgia | Brand Summary

    Lulu and Georgia has a wonderful presentation for its couch products, you can tell by reading Lulu and Georgia reviews. Lulu and Georgia often have sales, particularly around holiday weekends and special occasions, which can include significant discounts. Everything about their website makes me want to shop with them. But when the average price point for a standard 3-seater exceeds $3,000 I’m forced to be more critical about the quality, customer focus, and the overall brand presentation. In this case, Lulu and Georgia furniture falls short in some of the most important aspects.

    Lulu and Georgia | PotatoMeter Rating

    Online Shopping Experience Score 91%
    Durability and Quality Score 89%
    Shipping and Lead Time Score 86%
    Vibe Check Score 91%
    Customer Focus Score 82%
    Overall PotatoMeter Rating 88%
    Read Our Lulu and Georgia Brand Review

    Lulu and Georgia | Pros & Cons

    Pros

    • Designer sofa styles
    • In-Stock couches ship quickly
    • Some couches made in the USA
    • Female founded & independently owned
    • Excellent sustainability glossary

    Cons

    • Can't return made-to-order couches
    • No warranty available
    • Expensive compared to competitors
    • Limited fabric selection
    • No brick-and-mortar locations

    Lulu and Georgia furniture partners with designers to offer exclusive sofa styles, which are absolutely gorgeous. However, they also supply couches from third-party manufacturers. This results in some couches being made in the USA while others are imported from overseas. However, the quality of construction is good regardless of their origins. On top of that, we love the fact that they’re a female-founded company. Lulu and Georgia also puts an emphasis on sustainability, especially as part of their future plans. It's always a plus!

    We do wish that Lulu and Georgia’s customer focus were stronger. You can’t return their made-to-order couches, but they do have a 60-day return window for their In-Stock or Ready-to-Ship couches (if you can stomach the 25% fee). But their lack of couch warranties is a real killer. On top of that, their limited fabric options and limited customizations are also disappointing. These shortcomings could be overlooked, but Lulu and Georgia’s prices are also quite high compared to competitors. When standard, 3-seater sofas are $3,000 to $4,000 you’d hope for more peace of mind with your purchase.

    Shop Lulu and Georgia Now

    And the winner is...

    In the battle between AllModern and Lulu and Georgia, AllModern takes the crown with its expansive selection of trendy and budget-friendly couches, coupled with diverse financing options. The focus on affordability and modern designs make AllModern the go-to choice for chic and budget-conscious shoppers.

    A smiling man with short brown hair and a beard stands on a beach during sunset. He is wearing a black short-sleeved shirt with small white dots. The ocean and sandy shore are in the background, creating a warm and relaxed atmosphere.
    Alex Back
    Couch.com CEO & Founder
    Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
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