Ready to unravel the sofa saga between AllModern and Burrow? Find out which brand crafts the comfiest, trendiest seating solutions!
Alex Back | Couch.com CEO & Founder
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Get ready to witness the clash of the couch titans as AllModern furniture and Burrow square off in a battle of comfort, design, and durability. These two brands are here to redefine your seating experience, but which one will emerge victorious? Let's delve into the ring and find out.
Side By Side
Features
AllModern
Burrow
Made to Order Lead Times
3-5 weeks
N/A
Free Shipping Option
White Glove Delivery Option
$149.99
Return Option
Warranty Included
Financing Option
Affirm / Bread Pay / AllModern Credit Card
Affirm
Assembly Required
Varies
Large Fabric Selection
Free Swatches Available
Manufacturing Origin
USA + Import
USA + Import
Avg. 3-Seat Couch Price
$$
$$-$$$
AllModern and Burrow present diverse choices for sofa seekers. All Modern offers a wide range of styles, with customizable made-to-order sofas taking 3-5 weeks to deliver. In contrast, Burrow emphasizes modern, tech-savvy designs, shipping swiftly and focusing on sustainability. When deciding, consider AllModern's financing options and warranty benefits alongside Burrow's customization choices and eco-friendly practices.
BRAND #1: AllModern
Founded in 2006, AllModern revolutionized the online furniture market with its wide selection of modern designs. Now owned by Wayfair, AllModern continues to offer affordable furniture options, including both imported and USA-made couches. Their focus on convenience and affordability appeals to a broad range of customers. While they may lack a cohesive brand identity and could improve transparency regarding materials and construction, AllModern remains a popular destination for those seeking trendy furniture at accessible prices.
AllModern | Brand Summary
AllModern seems to have two clashing identities. On the surface, AllModern appears to be a place to shop for affordable furniture, offering inexpensive but trendy couches that are relatively well-priced (All Modern Furniture is owned by Wayfair, after all). But beneath that is a company that custom builds couches in the USA. These are surprisingly high quality considering the low price tag.
Yet you might never know the second option exists due to the way AllModern furniture hides it on their site. If I were only rating their made in the USA couches, they’d probably be closer to a 92%. But when you factor in the abundance of imported, lower-quality couches that are actually on display, an 85% feels more appropriate.
Potentially inconsistent quality for 3rd party couches
30-day return window with potential fees
Lack of transparency regarding materials and construction for some couches
No free shipping on all couches
Limited fabric swatch options for some couches
AllModern is a haven for budget-minded shoppers seeking a trendy new sofa. Their vast selection spans a wide range of styles and colors, ensuring you'll find something that speaks to your unique taste. With in-stock couches shipping out in as little as two days and free white-glove delivery on many models, your new centerpiece could be gracing your living room in no time. Those opting for one of their USA-made couches can rest easy knowing they come with a 3-year warranty and are constructed with durable mortise and tenon joints.
However, navigating AllModern's offerings requires a discerning eye. While their USA-made sofas generally boast good quality, their third-party couches can be a mixed bag. Some lack detailed information about materials and construction, making it difficult to assess their long-term durability. Additionally, the 30-day return window might feel a bit short, especially with the potential for restocking fees and the responsibility of return shipping falling on the customer.
Despite these caveats, All Modern Furniture remains an appealing option for those who prioritize style and affordability. With a little research and careful consideration of the specific sofa model, you can find a stylish and functional piece that fits your budget and lifestyle. Just be aware that their offerings might not satisfy those seeking the highest-quality materials or a hassle-free return experience.
Burrow is an online-only retailer that was founded in 2016. The original idea was actually a class project before it transformed into a real company. Burrow's goal was to modernize the entire couch shopping and couch ownership experience. Modularity, expandability, and ease of assembly were the core principles.
Burrow | Brand Summary
Burrow provides a clever and creative solution to the many issues that have historically plagued couches – bulkiness, inflexibility, and immobility to name a few. Burrow’s modern, modular methodology has some major benefits over the competition, but it also leads to several flaws that are hard to gloss over. Their emphasis on sustainability and eco-friendly practices are admirable and commendable. However, the materials used for their modular couches are not as high a quality as you’d hope for given the price.
Burrow’s primary goal is to modernize the furniture market. Their couches are designed to be modular and expandable so that they can grow with you. They’re also delivered in boxes and easily assembled and disassembled. Great for apartment dwellers!
Burrow’s couches ship for free via FedEx, though you might end up with a dozen boxes if you order a sectional. Their couches come with a 1-year warranty on craftsmanship. A Mulberry extended warranty is also available, which protects against accidents and damage.
Several of Burrow’s couches have multiple customization options so you can really design a sofa that suits your style. There are also modern, high-tech options like having a phone charger built right into the couch. Perfect for those nights you’re browsing on your phone while half-watching “Love is Blind” on TV.
One of Burrow’s drawbacks is that the material quality could be better. It’s not terrible at the lower end of their price range, but for their higher-priced couches, the cushions could feature higher-quality fill materials. On top of that, their business model implies that their couches will be inexpensive, but they can actually get quite pricey.
Lead times are also longer than you’d expect. If a couch is in-stock it could ship out in 1-2 weeks. It could take 4-6 weeks or even 4 months if not. And once your couch arrives, assembly can be much more challenging than advertised.
As the dust settles in the sofa showdown, Burrow emerges as the brand that delivers seamless modern style, customization options, and environmental focus, edging out AllModern.com. Offering a distinctive edge with quality materials and innovative features, Burrow takes the crown in this sofa face-off.
Alex Back
Couch.com CEO & Founder
Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
