West Elm vs BenchMade Modern: Who Has Better Couches?
Curious about whether West Elm or BenchMade Modern takes the couch crown? Explore to see which brand crafts the dreamiest seat for your cozy nights in!
Alex Back | Couch.com CEO & Founder
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Welcome to the ultimate sofa showdown: West Elm facing off against BenchMade Modern. Who will emerge as the reigning champion of couch comfort and design? Let's uncover the answer.
Side By Side
Features
West Elm
BenchMade Modern
Made to Order Lead Times
8+ weeks
2-6 weeks
Free Shipping Option
White Glove Delivery Option
$279-$429
$399
Return Option
Warranty Included
Financing Option
Affirm
Affirm
Assembly Required
Large Fabric Selection
Free Swatches Available
Manufacturing Origin
Import
USA
Avg. 3-Seat Couch Price
$$-$$$
$$$$
In terms of style, West Elm offers a large selection of chic sofas while BenchMade Modern provides unique customization options. When it comes to durability, BenchMade Modern's frames come with a lifetime warranty, ensuring long-lasting comfort compared to West Elm's 3rd party warranty. Sustainability-wise, West Elm shines with impressive initiatives, but BenchMade Modern takes the lead with manufacturing in the USA and generous return policies.
BRAND #1: West Elm
West Elm launched in 2002 and opened its first storefront in 2003. They're owned and operated by Williams-Sonoma who also owns Pottery Barn. Despite their corporate nature, West Elm actually has a great emphasis on sustainability and eco-friendly initiatives.
West Elm | Brand Summary
West Elm has stylish, modern furniture with the quality and backing of the Williams-Sonoma brand. They have surprisingly competitive prices considering their selection and their quality. They also get some points for focusing on sustainability and supporting a worldwide community of artisans.
But operating under the umbrella of Williams-Sonoma does have downsides. Most of West Elm's couches are imported from overseas, they don't have any meaningful warranty program, and the lead times could be better than they are. West Elm's prices are more affordable than other brands with similar styles, but there's also not a strong reason why you should choose West Elm over another brand that has better lead times and a stronger customer focus.
Competitive pricing, especially on their leather options
3rd party warranty option
Strong sustainability initiatives
Has brick-and-mortar locations
Cons
Couches are all imported
No standard warranty
Can't return made to order couches
7 day return window may not apply even to In-Stock options
Shockingly low 1.1 star rating on TrustPilot
Is West Elm good quality? The brand has become a go-to brand for stylish sofas at surprisingly affordable prices. But those lower prices come at a cost. There’s no standard warranty on their couches, made-to-order couches can’t be returned, and their 7-day return window may not apply to their In-Stock or Quick Ship couches. That could make them an expensive gamble. Additionally, West Elm has a very low 1.1-star rating on Trustpilot, which could give you pause. But one saving grace is that you can purchase a 3-year Allstate Protection warranty for your sofa. This covers accidents, stains, material damage, and more.
On the positive side, West Elm has a huge number of glamorous couches to choose from. They’re also generally available in a wide range of luxury fabrics. So you can really design a couch that you love. The pricing is wonderfully competitive for their quality and the number of sofa styles available. West Elm also has plenty of brick-and-mortar locations where you can test out their couches in person. And if sustainability is important to you, West Elm has some impressive initiatives on that front. However, they are part of a big corporate umbrella, which might negatively affect some shoppers.
BenchMade Modern is a brand that prides itself on challenging the norms of the luxury furniture industry. They offer custom-made sofas with surprisingly fast lead times, manufactured in the USA. Their unique selling point is their customization process, which allows you to tailor your sofa to your exact preferences, from the fabric to the leg color and even the depth. While their prices lean towards the luxury end of the spectrum, their lifetime warranty on frames and generous return policy offer peace of mind. With quirky sofa names and a focus on customer satisfaction, BenchMade Modern caters to a new generation of design enthusiasts who value individuality and convenience.
BenchMade Modern | Brand Summary
BenchMade Modern is a cool brand with a laid-back energy. BenchMade Modern's offerings include some industry-dominating lead times for custom couches (which are made right here in the USA!). Plus they have lifetime warranties on their frames and a seriously generous 100-day return window.
Generous 100-day return window with free return shipping
High-quality fabrics (30,000 to 100,000 double rub counts)
Offer full-grain and top-grain leather options
Wide range of customization options (size, fabric, leg color, depth)
Cons
Expensive compared to similar quality sofas from other brands
Use of plywood in some frames
Limited cushion options (foam and fiber or foam and trillium)
Minimal sustainability initiatives beyond manufacturing in the USA
BenchMade Modern, the self-proclaimed "rebellious luxury" brand, offers a tempting proposition: custom-made sofas with quick turnaround times, backed by a generous warranty and return policy. However, the allure fades slightly when you consider their premium price point, which doesn't always align with the materials and construction quality.
While their high-quality fabrics and leather options are a definite plus, the use of plywood in some frames and stapled joints might leave discerning buyers wanting more. Additionally, their online customization process could use some streamlining to avoid potential confusion.
However, if you're drawn to their unique designs and prioritize fast delivery and a hassle-free return policy, BenchMade furniture might just be your perfect match. Just be prepared to pay a premium for the privilege of owning one of their "rebellious" creations.
In this showdown, BenchMade Modern comes out on top with its exceptional durability, customization choices, and top-notch customer service, making it the go-to brand for premium, long-lasting sofas that cater to individual preferences better than West Elm.
Alex Back
Couch.com CEO & Founder
Alex Back is the founder and CEO of Couch.com. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch.com. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.com audience informed and engaged on a daily basis.
